Salt Lake’s only retail store with a large selection of rainbow merchandise, including clothing, jewelry, greeting cards, calendars, bumper stickers, candles, and a variety of unique gift items. 

Proceeds benefit GLBT equality in Salt Lake!  All proceeds from the Pride Store benefit the Salt Lake City for Human Rights (TOHR), a non-profit organization that is working for equal rights for all GLBT persons in Utah. The Pride Store is operated completely by volunteers.

406 East Broadway
Salt Lake City, Utah

Store Hours

6:00 p.m. to 9:00 p.m. Tuesday through Friday
3:00 to 9:00 p.m. on Saturdays

Most major credit and check cards 
are accepted including

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